Hard Rock jazzes up global gaming playlistMuhammad Cohen

With more than 200 outlets in 76 countries and millions of tee-shirts, Hard Rock is one of the world’s most recognized brands. But its gaming arm has just two casinos outside the US. Chairman Jim Allen says Hard Rock is upping its gaming overseas and at home, including a 700 foot guitar hotel coming to the Las Vegas Strip.

Former US diplomat and broadcast news producer Muhammad Cohen is Asia editor at large for Clarion Media, a longtime contributor to Forbes, columnist for Asia Times and author of Hong Kong On Air, a novel set in his adopted hometown during the 1997 handover about TV news, love, betrayal, high finance, and cheap lingerie. See his biography, online archive and more at www.muhammadcohen.com; follow him on Facebook, LinkedIn, ex-Twitter @MuhammadCohen and now on Blue Sky @MuhammadCohen.bsky.social.

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